Open Today! Sales: 9am-7pmService: 7:30am-6pm

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DealerRater May 12, 2021

Being a first time BMW buyer this was an absolutely amazing car purchasing experience. Charles Catania was great to work with. He was extremely knowledgeable and professional from the moment we spoke on the phone up until I walked out with my new car. Luis came in with the assist and made the negotiation process stress free and fair. I'd highly recommend Charles, Luis and everyone at Circle BMW and look forward to doing business again in the future.

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Google May 10, 2021

On a whim I decided to call Circle BMW about a car on their website a few weekends ago. I was transferred to Charles C and and we spoke about the possibility of me trading in my Jeep Wrangler for a 2021 BMW 430i. That afternoon I met with Charles who was extremely professional and knowledgeable about BMW. Even though I had done quite a bit of research this was my first experience purchasing a BMW and asked a TON of questions. There wasn't anything Charles couldn't answer. Everyone at the dealership made me feel at home and were ...

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DealerRater May 10, 2021

Best car buying experience ever. I've purchased many cars and since I moved to NJ was worried because SO MANY dealers have bad reputations about bait and switch and dealer fees. But Circle BMW was amazing, honest and easy to deal with and the car is a dream. Thanks Ziggy!!!

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Facebook May 8, 2021

I dealt with Anthony Paparella and the experience was great. He was professional and kept all the negotiations transparent. I would definitely recommend seeing Anthony if you are in the market for a car.

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DealerRater May 8, 2021

This is my 6th BMWs in 10 years. I always had a great experience working with Danny Wong. Everything is done very professional and efficient. Danny always gave me good advice to choose my BMWs through the years.

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Google May 8, 2021

This was an amazing time and help from Anthony Paparella. The process of buy the car was very smooth and had no issues. Anthony Paparella was very professional and helpful with the process.

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DealerRater May 8, 2021

Blake Simone delivered excellent service! efficient, friendly and helpful. highly recommend this dealership, all my interactions with other staff and overall experience is positive at Circle BMW .

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Google May 7, 2021

This was a great experience from beginning to end. Anthony Paparella was professional, courteous and made everything very easy.

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Facebook May 7, 2021

I dealt with Anthony Paparella at Circle BMW and he was nothing but nice. I live down in Florida and had to pick the car up in New Jersey and he made the process painless and very simple. I would recommend buying any car from Anthony any day.

Welcome To Circle BMW


What Makes Circle the superior BMW Dealership in NJ?

Circle BMW has been family owned and operated since 1980. We are Monmouth County’s only independent BMW Center. Our dedicated staff, loyal customer base and love for new and used BMW models is what drives us to deliver exceptional customer service at our New Jersey BMW showroom and BMW service center in Eatontown, near Middletown, Asbury Park, Holmdel, Colts Neck and Rumson. To learn everything you can about the BMW brand, we encourage you to speak with one of our friendly and knowledgeable BMW Geniuses or Client Advisors. They will provide you with valuable information, answer your questions and even set-up a test drive for you. Once you get behind the wheel of the Ultimate Driving Machine® you will experience the perfect balance of performance, agility and power that is synonymous with a BMW. Driving a BMW is unforgettable, not to mention fun and exciting, and is sure to leave a lasting impression. Let the team at Circle BMW help you with your BMW lease or purchase.

It’s easy to jump to the conclusion that shopping for a new BMW X1, 340i, or X5 model in NJ can be strenuous, but it doesn’t have to be. Since Circle BMW is the superior BMW dealership in NJ, our friendly professionals are available to ensure that all your questions are answered while giving you the opportunity to peruse the new BMW at your liberty. When a vehicle has caught your eye, simply catch our attention; we’re happy to schedule a test drive at your convenience. Whether you’ve fallen in love with the BMW 3 Series, 4 Series, 5 Series or another model in the BMW lineup, or you are just starting the research process, our sales experts will get to know you in order to recommend the perfect vehicle. At Circle BMW we offer competitive BMW lease deals on all models. We are proud to offer the best lease deals on our BMW inventory. Circle BMW is equipped to expertly handle any automotive needs.  We encourage you to check out our showroom at 500 Rt. 36 East in Eatontown, NJ, conveniently located off Exit 105 on the Garden State Parkway.

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Circle BMW

500 Rt. 36 East
Eatontown, NJ 07724

Sales: 732-820-4053
Service: 732-820-5589
Parts: 732-844-8203

Sales Hours:
  • Monday - Thursday9:00 AM - 7:00 PM
  • Friday9:00 AM - 6:00 PM
  • Saturday9:00 AM - 5:00 PM
  • SundayClosed
Service Hours:
  • Monday - Friday7:30 AM - 6:00 PM
  • Saturday8:00 AM - 3:00 PM
  • SundayClosed
Parts Hours:
  • Monday - Friday7:30 AM - 5:00 PM
  • Saturday8:00 AM - 3:00 PM
  • SundayClosed

Recalls: 732-440-1254

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732-820-4053

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500 Rt. 36 East • Eatontown, NJ 07724

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Today's Hours:

Open Today! Sales: 9am-7pm

Open Today! Service: 7:30am-6pm

Open Today! Parts: 7:30am-5pm

Circle BMW 40.2914229, -74.0422413.